Balgarianovinite.com Maritim Hotel Paradise Blue continues to highlight its signature “Bulgarian Gold” programme, now updated and expanded, as a key feature of its offering, Deputy Marketing and Sales Director Velina Gyumova told BTA.
The hotel, fully renovated in 2018 and part of the Maritim group since 2019, combines modern design with personalized service and the use of local natural resources.
The Senses Wellness Center offers wellness, relaxation and beauty therapies, with personalized treatments using premium products, including Dr. Spiller and Anne Semonin.
At the core is the “Bulgarian Gold” ritual, featuring a hydromassage bath with Bulgarian rose or lavender salts, a Black Sea healing mud application, and a finishing massage with rose-based lotion.
The centre also includes an indoor pool with hydromassage, fitness facilities with sea views, a salt room, sauna, steam bath and relaxation areas.
The main users of the wellness services are tourists from Germany and Austria, followed by Bulgarian and Romanian visitors, with German-speaking markets showing the highest awareness of health tourism.
Challenges in the sector include a shortage of qualified staff, limited promotion opportunities and insufficient charter connectivity outside the peak season. Future plans include heating outdoor pools to extend the season and introducing new therapies.
The hotel has received several international awards, including recognition from HolidayCheck, Schauinsland Reisen, as well as high ratings on Booking.com and Tripadvisor.
BTA presents news from certified spa, wellness, and medical spa centres in Bulgaria in its BG SPA: Salus per aquam, Health Through Water feature. Their total number exceeds 200. The initiative, organized in partnership with the Ministry of Tourism and the Bulgarian Union of Balneology and SPA Tourism, is linked to Europe’s leading health tourism event, the HEALTHXCHANGE SUMMIT, which will be held from May 11 to 13, 2026, in Varna, Sts. Constantine and Helena, Golden Sands, and Albena. BTA will be the event’s main media partner. Maritim Hotel Paradise Blue in Albena Focuses on Upgraded “Bulgarian Gold” Programme 2026 THE NEWS FROM BULGARIA – NEWS AGENCY 2009-2025 2026-04-10 12:58:00 Latest news World news Country news Most important news latest news most important latest of the day Justice Petar Nizamov Feathers Petar Nizamov- Feathers Justice bg iustitia.bg iustitia iusticia usticia investigation Burgas Bulgaria news news of the last hour news of the day news of today Bulgaria news The news from Bulgaria blitz news top news most important most commented latest news Boyko Borisov news weather coronavirus news news weather facebook youtube facebook instagram news today news of the last minutes news today today news news bg news leading news hot news bg news site for news all news news bg news of the last hour latest latest news bg news of today news today news today news of the last hour latest news today news bg news news 24 hours news vesti bg novini news world bird bg bivol bg bivol trud bg novini latest news today novinite bg news hello bulgaria political party coat of arms delyan peevski scandalous Bulgarian National Television Free Europe Television scandal exclusive live tv live right now tv tv online tv program bg live now tv news online tv online live court Burgas court Burgas district court Burgas court Burgas district court Burgas district court Burgas appellate court Burgas prosecutor Burgas prosecutor’s office Burgas district prosecutor’s office Burgas district prosecutor’s office Burgas district prosecutor’s office Burgas district prosecutor’s office Burgas district prosecutor’s office Burgas district prosecutor’s office Prosecutor General Ivan Geshev Prosecutor Geshev Tsatsarov Ministry of Internal Affairs Burgas ODMR Burgas ODPR Burgas police Burgas district police Burgas prosecutor Tsatsarov SGS cases Varna court chairman of the SGS court decisions on civil cases decisions on cases Plovdiv court decision of the court decisions cases Varna court criminal cases district district court decisions work in the court SGS chairman of the SGS judges Sofia court post judges Plovdiv court Plovdiv judges Plovdiv Supreme Court Inspectorate Supreme Court Supreme Judicial Council lawyer lawyer criminal cases lawyer civil cases lawyer marriage cases lawyer administrative criminal law criminal process civil law civil process administrative law constitutional law